Transportation & Logistics
Revamping Shipment Management to Improve Logistics and Optimize Supply Chain
About Logixa
Logixa, established in 2005, is a global player in the transportation and logistics sector, offering comprehensive services such as freight forwarding, supply chain management, and last-mile delivery. The company's expansive operations demanded a robust software solution to seamlessly integrate and optimize their diverse processes.
Client
Trucking company, freight forwarders, and 3PL provider
Project
Develop Logixa, a centralized logistics & transportation management SaaS
Goal
Replace fragmented tools with a seamless, user-friendly platform that unifies operations, reduces costs, and improves efficiency
challenge
Operations slowed by reliance on multiple disconnected applications
Scattered data made it difficult to answer basic questions (e.g., “Has the pickup been scheduled?”)
Multiple logins created confusion, wasted time, and slowed processing
Departments worked in silos (Operations, Dispatch, Accounting, Administration) with poor collaboration
High ongoing costs of redundant software licenses
Research & Discovery
Stakeholder interviews:
Operations managers, dispatchers, accountants, administrators
Pain points identified:
Time wasted switching apps
Errors from duplicate data entry
Delays in client responses (no real-time visibility)
Benchmarking:
Studied competitor TMS platforms for best practices (dashboards, portals, automation)
Design goals:
Centralize workflows
Simplify user access with single sign-on
Provide real-time shipment visibility
Improve inter-department collaboration
Create better transparency for customers and consignees
Features
Unified Dashboard
Real-time Tracking
Customer Portal
Public Consignee Portal
Employee Onboarding/Offboarding
Results
Cost Reduction:
Eliminated multiple legacy applications, significantly reducing IT spend
Efficiency Gains:
Faster shipment processing, dispatching, and billing
Reduced manual data entry errors
Faster inter-department query resolution
Customer Experience:
In-app inquiry system allowed faster responses from Operations
Public MAWB-based portal reduced status inquiry calls
Greater transparency → improved customer trust and satisfaction
Employee Experience:
Onboarding simplified with one login system
Staff spent less time switching tools and resolving credential issues
Improved morale from streamlined workflows
Business Growth:
Increased shipment throughput without additional staff
More capacity to scale operations efficiently
Conclusion
Logixa transformed the client’s freight operations by merging user experience design principles with logistics functionality.
Eliminated system fragmentation and login fatigue
Delivered measurable cost reductions and operational efficiency
Elevated customer experience with in-app inquiries and public MAWB tracking
Proved that designing for simplicity, visibility, and collaboration not only solved immediate problems but positioned the client for scalable growth
